Watermelon prices today, Atlanta
Wholesale price per case, updated Thursday, November 12, 2026
On November 12, 2026, wholesale watermelons (red flesh seedless, cartons, 5s) traded at $29.50 a case in Atlanta, 24% below the usual price for this time of year. The market looks steady: in two weeks, expect about $31 a case, up about 4%.
- Today
- Unchanged
- For the season
- Low for the season24% below usual
- Next 2 weeks
- Steadyabout $31 a case, up about 4%
- Week by week
- next week about $30, in 2 weeks about $31, in 4 weeks about $33
What to do
Good value for the season: a good item to feature on specials and promotions.
Supply news
Mexico via Nogales, AZ: supplies fairly light, demand fairly good. Shipments 10% above last year.
Show the numbers
| Week of | Case price | Usual range |
|---|---|---|
| Nov 9, 2026 | $29.50 | $37.34 to $39.14 |
| Nov 2, 2026 | $29.50 | $37.34 to $38.98 |
| Oct 26, 2026 | $35.70 | $37.71 to $39.39 |
| Oct 19, 2026 | $36.50 | $37.71 to $39.39 |
| Oct 12, 2026 | $36.50 | $37.71 to $39.39 |
| Oct 5, 2026 | $33.20 | |
| Sep 28, 2026 | $31.00 | |
| Jul 27, 2026 | $28.00 | |
| Jul 20, 2026 | $28.00 | |
| Jul 13, 2026 | $28.00 | |
| Jul 6, 2026 | $28.00 | |
| Jun 29, 2026 | $28.00 | |
| Jun 22, 2026 | $24.40 | |
| Jun 15, 2026 | $23.50 | |
| Jun 8, 2026 | $24.72 | |
| Jun 1, 2026 | $26.50 | |
| May 25, 2026 | $27.00 | |
| May 18, 2026 | $27.60 | |
| May 11, 2026 | $30.00 | $31.33 to $40.77 |
| May 4, 2026 | $30.00 | $33.20 to $41.20 |
| Apr 27, 2026 | $28.50 | $40.84 to $43.19 |
| Apr 20, 2026 | $44.20 | $40.90 to $47.00 |
| Apr 13, 2026 | $51.50 | $40.90 to $48.58 |
| Apr 6, 2026 | $50.50 | $41.20 to $52.16 |
| Mar 30, 2026 | $50.50 | $41.20 to $55.84 |
| Mar 23, 2026 | $50.50 | $41.20 to $56.02 |
| Mar 16, 2026 | $48.90 | $41.20 to $45.98 |
| Mar 9, 2026 | $47.10 | $41.23 to $44.92 |
| Mar 2, 2026 | $46.50 | $41.23 to $44.83 |
| Feb 23, 2026 | $41.50 | $41.23 to $44.69 |
| Feb 16, 2026 | $41.50 | $41.23 to $44.69 |
| Feb 9, 2026 | $41.50 | $41.23 to $44.69 |
| Feb 2, 2026 | $41.50 | $42.48 to $45.32 |
| Jan 26, 2026 | $41.50 | $42.70 to $46.88 |
| Jan 19, 2026 | $34.00 | $42.84 to $49.84 |
| Jan 12, 2026 | $31.50 | $43.06 to $49.84 |
| Jan 5, 2026 | $31.50 | $43.70 to $49.84 |
| Dec 29, 2025 | $31.50 | $43.06 to $49.84 |
| Dec 22, 2025 | $30.00 | $42.79 to $46.42 |
| Dec 15, 2025 | $31.70 | $40.49 to $46.42 |
| Dec 8, 2025 | $36.50 | $40.24 to $46.42 |
| Dec 1, 2025 | $35.50 | $39.03 to $45.86 |
| Nov 24, 2025 | $35.50 | $38.79 to $41.26 |
| Nov 17, 2025 | $33.90 | $38.79 to $39.39 |
| Nov 10, 2025 | $31.50 | $38.78 to $39.25 |
| Nov 3, 2025 | $36.30 | $38.67 to $39.32 |
| Apr 28, 2025 | $39.50 | $40.65 to $47.00 |
| Apr 21, 2025 | $39.50 | $41.20 to $48.58 |
| Apr 14, 2025 | $39.50 | $41.20 to $58.35 |
| Apr 7, 2025 | $39.50 | $41.72 to $63.37 |
| Mar 31, 2025 | $39.50 | $41.82 to $63.37 |
| Mar 24, 2025 | $39.50 | $41.87 to $63.37 |
| Mar 17, 2025 | $39.50 | $41.72 to $50.48 |
| Mar 10, 2025 | $39.00 | $41.72 to $45.19 |
| Mar 3, 2025 | $39.25 | $41.72 to $44.92 |
| Feb 24, 2025 | $39.75 | $41.72 to $44.83 |
All markets
USDA’s latest quote. Each market shows its own main pack and growing area.
| Market | Case | For the season | Next 2 weeks |
|---|---|---|---|
| New York (Hunts Point)Red flesh seedless, cartons 4s, 65-69 lb, Mexico | $51.00 | High for the season27% above usual | Steadyabout $52 |
| Los AngelesRed flesh seedless, cartons, 5s, Mexico | $37.00 | High for the season28% above usual | Steadyabout $38 |
| ChicagoRed flesh seedless, cartons, 4s, Mexico | $48.00 | High for the season26% above usual | Steadyabout $47 |
| PhiladelphiaRed flesh seedless, cartons, 4s, Mexico | $48.00 | High for the season21% above usual | Steadyabout $48 |
| BostonRed flesh seedless, cartons, 4s, South Carolina | $50.00 | New packno history to compare yet | Steadyabout $50 |
| AtlantaRed flesh seedless, cartons, 5s | $29.50 | Low for the season24% below usual | Steadyabout $31 |
| DetroitRed flesh seedless, flat cartons, 4s, Mexico | $42.50 | High for the season7% above usual | Steadyabout $43 |
Questions buyers ask
How much does a case of watermelons cost wholesale right now?
$51.00 in New York (red flesh seedless, cartons 4s, 65-69 lb, Mexico). $37.00 in Los Angeles (red flesh seedless, cartons, 5s, Mexico). $48.00 in Chicago (red flesh seedless, cartons, 4s, Mexico). $48.00 in Philadelphia (red flesh seedless, cartons, 4s, Mexico). $50.00 in Boston (red flesh seedless, cartons, 4s, South Carolina). $29.50 in Atlanta (red flesh seedless, cartons, 5s). $42.50 in Detroit (red flesh seedless, flat cartons, 4s, Mexico).
Are watermelon prices high right now?
In New York, watermelons are 27% above the usual price for this time of year, high for the season.
Will watermelon prices go up or down?
The two-week forecast for New York says prices should stay about the same: about $52 a case. When it calls a firming or softening market, it was right about 3 times in 4 in testing (2021 to 2026).
Shopping for home? See what supermarkets are charging for watermelons this week.