Atlanta wholesale produce prices today

Thursday, November 12, 2026. USDA terminal market prices, updated every market evening.

Cantaloupes, cauliflower and celery are firming in Atlanta, while tomatoes, romaine lettuce and iceberg lettuce are softening. Honeycrisp apples, Fuji apples and pineapples are high for the season with no relief in sight. Broccoli is unsettled.

What to do today

▲ Firming

Lock price with your supplier and get customer quotes out before it moves. Buy a few days deeper only on items that keep.

▼ Softening

Stay on the open market and keep inventory tight. Don't lock price at today's level. Some are still firm this week before they ease.

High for the season

No relief in sight. Price quotes to cover it and look at other counts or packs.

Good value

Cheaper than most years at this time. A good item to feature on specials.

Unsettled

Recent prices and shipping points disagree on direction, so there's no call. Stay close to your supplier on price.

Supply news

From this week's USDA shipping-point and shipment reports.

Coming up

Growing areas that usually start or finish in the next five weeks. Supply gaps and price jumps tend to come around these changeovers.

All prices, Atlanta

USDA’s latest quote for each item’s main growing area.

Apples (Fuji)Fuji, cartons tray pack, 88sHigh for the season15% above usualLast 12 weeks: $42.50 to $47.00$47.00a caseSteadyabout $47Apples (Gala)Gala, cartons tray pack, 88sNormal for the seasonusually $35 to $42Last 12 weeks: $37.50 to $37.50$37.50a caseSteadyabout $38Apples (Granny Smith)Granny Smith, cartons tray pack, 80sNormal for the seasonusually $32 to $47Last 12 weeks: $38.50 to $43.50$43.50a caseSteadyabout $44Apples (Honeycrisp)Honeycrisp, cartons tray pack, 88sHigh for the season15% above usualLast 12 weeks: $48.70 to $47.50$47.50a caseSteadyabout $48Apples (Red Delicious)Red Delicious, cartons tray pack, 80sNormal for the seasonusually $32 to $39Last 12 weeks: $38.50 to $37.33$33.00▼ 16%Steadyabout $33AvocadosHass, cartons 2 layer, 48sNormal for the seasonusually $36 to $66Last 12 weeks: $36.10 to $47.17$50.50▲ 11%▼ Softeningabout $47Bananas40 lb cartonsNormal for the seasonusually $21 to $24Last 12 weeks: $23.50 to $22.50$22.50a caseSteadyabout $22Bell peppersGreen, 1 1/9 bushel cartons, extra largeHigh for the season49% above usualLast 12 weeks: $13.50 to $33.67$34.00a caseSteadyabout $34BlueberriesFlats 12 1-pint cups with lids, largeHigh for the season19% above usualLast 12 weeks: $22.00 to $38.50$38.50a caseSteadyabout $38BroccoliCartons, bunched 14sNormal for the seasonusually $28 to $40Last 12 weeks: $28.50 to $30.00$30.00a caseUnsettledCabbageRound green, 50 lb cartons, mediumNormal for the seasonusually $20 to $24Last 12 weeks: $17.88 to $20.75$20.75a caseSteadyabout $21Cantaloupes1/2 cartons, 9sHigh for the season17% above usualLast 12 weeks: $19.75 to $31.50$31.50a case▲ Firmingabout $36Carrots50 lb sacks loose, jumboLow for the season30% below usualLast 12 weeks: $21.50 to $20.50$18.50▼ 14%Steadyabout $18CauliflowerWhite, cartons film wrapped, 12sNormal for the seasonusually $26 to $39Last 12 weeks: $27.50 to $34.50$34.50a case▲ Firmingabout $37CeleryCartons, film bags 30sNormal for the seasonusually $29 to $43Last 12 weeks: $25.50 to $33.50$33.50a case▲ Firmingabout $35Cucumbers1 1/9 bushel cartons, largeNormal for the seasonusually $29 to $38Last 12 weeks: $30.50 to $33.50$31.50a caseSteadyabout $31GrapesWhite seedless, 18-19 lb containers bagged, large-extra largeNew packno history to compare yetLast 12 weeks: $31.70 to $34.50$34.50a caseSteadyabout $34Iceberg lettuceCartons, 24s film wrappedNormal for the seasonusually $36 to $66Last 12 weeks: $26.00 to $52.83$51.50▼ 4%▼ Softeningabout $45Lemons7/10 bushel cartons, 140sLow for the season22% below usualLast 12 weeks: $34.50 to $29.50$29.50a caseSteadyabout $30LimesSeedless, 40 lb cartons, 200sHigh for the season47% above usualLast 12 weeks: $34.30 to $35.50$35.50a caseSteadyabout $36MangoesTommy atkins, flats 1 layer, 10sNormal for the seasonusually $12 to $15Last 12 weeks: $12.50 to $13.83$14.50▲ 7%Steadyabout $14MushroomsWhite, 10 lb cartons, mediumNormal for the seasonusually $21 to $23Last 12 weeks: $23.00 to $21.50$21.50a caseSteadyabout $22OnionsYellow, 50 lb sacks, jumboNormal for the seasonusually $18 to $29Last 12 weeks: $25.30 to $22.50$22.50a caseSteadyabout $22OrangesNavel, 7/10 bushel cartons, 56sLow for the season6% below usualLast 12 weeks: $38.50 to $36.00$36.00a caseSteadyabout $36PearsD'anjou, 4/5 bushel cartons wrapped, 120sNormal for the seasonusually $42 to $46Last 12 weeks: $40.50 to $44.50$44.50a caseSteadyabout $44PineapplesCartons 1 layer, 7sHigh for the season16% above usualLast 12 weeks: $17.50 to $18.50$18.50a caseSteadyabout $18PotatoesRusset, 50 lb cartons, 70sHigh for the season39% above usualLast 12 weeks: $28.50 to $34.50$34.50a caseSteadyabout $35Roma tomatoesRoma, light red-red, 25 lb cartons loose, extra largeHigh for the season50% above usualLast 12 weeks: $24.75 to $45.50$45.50a caseSteadyabout $44Romaine lettuceCartons, 24sNormal for the seasonusually $28 to $64Last 12 weeks: $25.50 to $57.50$51.50▼ 15%▼ Softeningabout $45StrawberriesFlats 8 1-lb containers with lids, mediumNew packno history to compare yetLast 12 weeks: $27.90 to $49.50$49.50a caseSteadyabout $48Sweet cornBi-color, cartons/crates, 4 dozenLow for the season24% below usualLast 12 weeks: $18.75 to $21.50$21.50a caseSteadyabout $22Sweet potatoesOrange types, 40 lb cartonsLow for the season13% below usualLast 12 weeks: $27.50 to $21.00$21.00a caseSteadyabout $21TomatoesMature greens, 25 lb cartons loose, 5x6 sizeHigh for the season56% above usualLast 12 weeks: $25.00 to $55.00$55.00a case▼ Softeningabout $46WatermelonsRed flesh seedless, cartons, 5sLow for the season24% below usualLast 12 weeks: $28.00 to $29.50$29.50a caseSteadyabout $31

Since going live, 74% of 1,110 price forecasts landed inside their range. See the full track record