Broccoli prices today, New York
Wholesale, per case · updated Wednesday, October 28, 2026
On October 28, 2026, wholesale broccoli (cartons, bunched 14s) traded at $33.00 a case in New York (Hunts Point), 22% above the usual price for this time of year. The market is softening: in two weeks, expect about $27 a case, down about 18%.
- Today
- No change
- For the season
- High for the season22% above usual
- Next 2 weeks
- ▼ Softeningabout $27 a case, down about 18%
- Week by week
- Next week about $28 · In 2 weeks about $27 · In 4 weeks about $29
What to do
Keep inventory tight and stay on the open market; don't lock price at today's level. Relief is coming on a high market.
Supply news
Shipping points higher on some packs in Santa Maria, CA (Oct 27). Shipments 27% above last year.
Show the numbers
| Week of | Case price | Usual range |
|---|---|---|
| Oct 19, 2026 | $33.00 | $23.30 to $29.52 |
| Oct 12, 2026 | $33.00 | $24.36 to $29.52 |
| Oct 5, 2026 | $28.00 | $24.91 to $29.88 |
| Sep 28, 2026 | $28.00 | $25.48 to $29.66 |
| Sep 21, 2026 | $30.90 | $25.12 to $29.52 |
| Aug 31, 2026 | $23.00 | $20.16 to $26.13 |
| Aug 24, 2026 | $23.00 | $19.99 to $25.07 |
| Aug 17, 2026 | $23.00 | $19.63 to $25.04 |
| Aug 10, 2026 | $23.00 | $19.63 to $25.00 |
| Aug 3, 2026 | $23.00 | $20.08 to $25.00 |
| Jul 27, 2026 | $26.20 | $20.18 to $25.06 |
| Jul 20, 2026 | $27.00 | $21.00 to $25.10 |
| Jul 13, 2026 | $27.00 | $21.00 to $26.85 |
| Jul 6, 2026 | $29.50 | $21.21 to $27.39 |
| Jun 29, 2026 | $29.50 | $21.53 to $27.39 |
| Jun 22, 2026 | $23.00 | $21.59 to $27.39 |
| Jun 15, 2026 | $23.00 | $21.59 to $29.32 |
| Jun 8, 2026 | $25.00 | $21.59 to $29.32 |
| Jun 1, 2026 | $25.00 | $21.35 to $29.75 |
| May 25, 2026 | $27.00 | $21.08 to $29.75 |
| May 18, 2026 | $41.00 | $20.43 to $29.75 |
| May 11, 2026 | $41.00 | $19.76 to $28.39 |
| May 4, 2026 | $40.20 | $19.66 to $27.73 |
| Apr 13, 2026 | $25.00 | $19.60 to $27.12 |
| Apr 6, 2026 | $27.00 | $19.62 to $26.38 |
| Mar 30, 2026 | $25.00 | $18.81 to $27.06 |
| Mar 23, 2026 | $24.20 | $18.41 to $26.38 |
| Mar 16, 2026 | $23.00 | $18.29 to $26.04 |
| Mar 9, 2026 | $23.00 | $18.41 to $24.86 |
| Mar 2, 2026 | $23.00 | $17.90 to $22.72 |
| Feb 23, 2026 | $27.00 | $17.49 to $22.20 |
| Feb 16, 2026 | $31.00 | $17.16 to $22.07 |
| Feb 9, 2026 | $44.00 | $17.16 to $22.65 |
| Feb 2, 2026 | $45.00 | $17.51 to $24.23 |
| Jan 26, 2026 | $30.00 | $19.07 to $27.96 |
| Jan 19, 2026 | $27.00 | $19.54 to $30.53 |
| Jan 12, 2026 | $27.00 | $22.14 to $31.75 |
| Jan 5, 2026 | $30.00 | $23.53 to $32.50 |
| Dec 29, 2025 | $30.00 | $23.92 to $31.61 |
| Dec 22, 2025 | $30.00 | $21.79 to $30.26 |
| Dec 15, 2025 | $29.00 | $21.27 to $30.86 |
| Dec 8, 2025 | $29.00 | $21.27 to $35.29 |
| Dec 1, 2025 | $29.00 | $22.02 to $35.98 |
| Oct 13, 2025 | $29.00 | $24.30 to $29.15 |
| Oct 6, 2025 | $29.00 | $24.64 to $30.19 |
| Sep 29, 2025 | $28.20 | $25.21 to $29.88 |
| Sep 22, 2025 | $29.00 | $24.89 to $29.06 |
| Sep 15, 2025 | $29.00 | $24.38 to $27.44 |
| Sep 8, 2025 | $29.00 | $21.52 to $26.79 |
| Sep 1, 2025 | $19.00 | $20.40 to $26.11 |
| Aug 25, 2025 | $19.00 | $20.01 to $25.07 |
| Aug 18, 2025 | $20.20 | $19.64 to $25.00 |
| Aug 11, 2025 | $24.50 | $19.63 to $24.26 |
| Aug 4, 2025 | $24.50 | $20.01 to $24.15 |
| Jul 21, 2025 | $27.40 | $20.66 to $24.84 |
| Jul 14, 2025 | $28.00 | $20.66 to $25.86 |
The three markets
| Market | Case | For the season | Next 2 weeks |
|---|---|---|---|
| New York (Hunts Point) | $33.00 | High for the season22% above usual | ▼ Softeningabout $27 |
| Los Angeles | $20.50 | Normal for the season17% below usual | ▲ Firmingabout $23 |
| Chicago | $37.50 | High for the season22% above usual | ▼ Softeningabout $32 |
Questions buyers ask
How much does a case of broccoli cost wholesale right now?
$33.00 in New York (cartons, bunched 14s). $20.50 in Los Angeles (cartons, bunched 14s). $37.50 in Chicago (cartons, bunched 14s).
Are broccoli prices high right now?
In New York, broccoli is 22% above the usual price for this time of year, high for the season.
Will broccoli prices go up or down?
The two-week forecast for New York says prices should come down: about $27 a case, down about 18%. When it calls a firming or softening market, it was right about 7 times in 10 in testing (2021 to 2026).